Those who do sales are constantly on the lookout for ways to make their outreach more effective. Unless you live on the moon, you would’ve seen a lot of info about ChatGPT, a powerful AI language model that can help generate personalised messages and engage with prospects in a more meaningful way. This blog explores how best to use ChatGPT in sales outreach specifically in the UK. Research your prospectsBefore
It’s very ironic that most people in sales understand the need to communicate in simple terms and avoid jargon where possible yet the industry is full of confusing jargon & acronyms!
LinkedIn has produced its annual report on the State of Sales (2021) and here are my takeaways from it…
A tricky question ALL business owners will have to ask themselves. Thankfully though, the answer is simple…. Both! End of blog. Ok, let’s flesh this out so the time you take to read this is worthwhile.
If you’ve read that and immediately thought that I must be mad, this blog is for you!
Automation – using technology to reduce human involvement in processes to supposedly improve efficiency and output. The word has been around since the late 1940s when it was attributed to Henry Ford. However, the concept of using machines and technology to do a task better than a human can arguably be associated with the invention of the wheel over 5000 years ago.
You’re thinking about where to start your career or maybe you’re thinking about a career change – either way, you’re reading this blog which means you’re thinking about whether B2B (Business to Business as opposed to B2C which is Business to Consumer) sales is the right choice for you.
