You’re thinking about where to start your career or maybe you’re thinking about a career change – either way, you’re reading this blog which means you’re thinking about whether B2B (Business to Business as opposed to B2C which is Business to Consumer) sales is the right choice for you.
You’re one of the many people in business who recognise the need to seek external support but you’re not exactly clear on what type of support you need and how you’ll benefit from that. Do I need coaching, mentoring, consulting, or training? What are the differences between these, and which is going to suit me best?
I need to start this by highlighting the BIG mistake that lots of businesses make in this situation – THE BEST SALESPERSON DOES NOT = THE BEST SALES LEADER! Just because someone’s excelled as a salesperson does not guarantee their success as a leader. Now that’s off my chest, we can move on.
